Email stands for electronic mail. It is a fast and reliable way of sending and receiving formal or informal messages. You only need an electronic device and internet connection to use an email for private, educational or business purposes.
Although history of email is related to over 50 years ago and many communication tools have been used widely today, still email has many advocates across the globe, especially for business purposes.
Needless to say that email is less used to send private and family messages compared with before but instead it has become a popular means of exchanging business information.
Email marketing is defined as “a form of direct marketing that uses email to promote your business’s products or services. It can help make your customers aware of your latest items or offers. It can also play a pivotal role in teaching folks about your brand or keeping them engaged between purchases” in Mailchimp (https://mailchimp.com/marketing-glossary/email-marketing/). It also mentions the benefits of email marketing as follow:
A study study with name of “The National client email 2015” which was published by “The Direct Marketing Association (UK) Ltd” in 2015 in UK investigated the marketers’ idea about the significance of email in business. Bellow diagram shows the result clearly.
As seen on the diagram, the people who believe that email marketing has a “VERY IMPORTANT” role in business were significantly higher (more than half) on 2012 and 2014. However on 2013, more people believed that email marketing is “IMPORTANT”.
The key point is that the people who think that email marketing is “VERY UNIMPORTATN" was just 1%, 6% and 3% of the whole study participants respectively on 2012, 2013 and 2014! However, it is needless to say that today the advocates of email marketing are more than any time!
Email as the oldest digital tool for marketing is still in use, a key channel to connect you to customers at every stage of your business. It can be used to inform clients, communicate with them, send bids & offers, and keep customers engaged.
Today email verification is more necessary than ever for marketers to verify email address without sending email. Today’s world of information has made data verification more necessary in any field. It is highly recommended to check the veracity of any kind of information that you get online in the form of website’s content & articles, analysis, banking information, company contacts like phone number, URL and email.
How can data brokers and marketers trust emails without verification? What are the reliable ways to check their veracity? The next part of this article reply!
A valid email address list is extremely essential for you to:
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Our fabulous and powerful email Verifier helps subscribers to:
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Mail-Scraper adapts itself to new customers’ expectations and requests. What clients need today may become more or less important for them tomorrow and many new requirements related to email marketing may appear. Mail-Scraper understands market needs perfectly in real time and reconcile its services with them.